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LUMIS WORKS' full-spectrum MARKETING BLOG

Build a Powerful Sales Force of Advocates with Your Own Line of Apparel and Merchandise.

7/19/2018

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Expand your sales force by thousands and not impact your payroll. No matter your industry, personal engagement and advocacy with your brand is one of the most powerful strategies available--particularly when your best customers project your brand on their apparel and  accessories. When your customers and consumers wear your brand they become advocates among their circle of friends and colleagues for your brand. Here, LUMIS shares how we create successful marketing programs using branded apparel and product lines to promote brand awareness, loyalty, goodwill and sales.
 
Together, LUMIS and partner, S-Group Albrecht—the nation’s largest apparel and merchandising company—develop full retail lines of fashion apparel and accessories with online stores for clients to market nationally to drive engagement, loyalty and sales. 
 
Clients that include Hollywood films, media companies, energy companies, automotive retailers, building and architectural brands, motorcycle manufacturers, sport teams and many other industries benefit from these professionally structured programs:

-- Creative and strategic program development and production of all branded merchandise.

-- Development and maintenance of branded online stores with turnkey e-commerce  operations, promotions, fulfillment and reporting. 
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​--    Building user-friendly mobile platforms. 
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​-- On-demand produced-personalized options for employees and customers.
​-- 
New branded apparel lines that can have  any identity.    

Effective custom branding through apparel and accessories is about much more than a logo on promotional items. LUMIS and S-Group Albrecht deliver the strategy, creativity, buying and production power that build brand pride from the inside out.

​For additional program insight and examples: Contact LUMIS.

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    Tia, staff writer at LUMIS

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